Work directly with Vikas Kalwani
SaaS SEO Consultant for B2B SaaS
I'm Vikas. I've grown organic traffic for B2B SaaS companies including HeyReach (6.8K → 26.3K monthly sessions), Modash and Uniqode. Book a one-off strategy call, keep me on as a monthly advisor to your SEO team, or have my team run the work.
Vikas Kalwani
Founder, SAASY LINKS · 10,000+ links built · 3,500+ editorial partners
B2B SaaS clients across 40+ verticals
Results
What SEO did for three SaaS clients
HeyReach · LinkedIn Automation
6.8K → 26.3K
monthly organic sessions
Comparison and alternatives pages from outside the top 20 into the top 5 for 19 keywords in 12 months
Read the case study →
Modash · Influencer Marketing
25K → 205K
monthly organic sessions
DR 56 → 74 over 51 months
Read the case study →
Uniqode · QR Code Management
30K → 115K
monthly organic sessions
DR 78 → 80 over 11 months
Read the case study →
“SAASY LINKS increased our website's DR by 20 points in three months, with significant improvements in search rankings and organic traffic across all our keywords. Their project management is really good, and they always deliver on time. SAASY LINKS has smart folks.”
Is This a Fit?
Who hires a SaaS SEO consultant, and who shouldn't
A good fit if
- You have writers or a developer, but no senior SEO lead deciding what to work on first.
- Organic traffic has stalled and nobody on the team can say why.
- Your pricing, integration, alternatives and comparison pages don't rank for the searches your buyers make.
- You want a second opinion before you hire an SEO agency or a head of SEO.
Not a fit if
- Ecommerce, local businesses or consumer apps. I work only with B2B SaaS.
- Anyone who wants rankings guaranteed by a date. Nobody controls Google.
- Teams that want 20 blog posts a month. That's a content agency, not a consultant.
Ways to Work Together
Start with the plan. Decide who executes after.
Every option lists exactly what you get. Monthly advisory can also be added to any done-for-you plan.
Option 1
One-Off Strategy Call
For a senior second opinion on one decision, or a first look before you commit to more.
$300one-off
- Pre-call questionnaire: your goals, competitors and questions
- Review before the call: your backlink profile, top pages and top 3 competitors, plus how ChatGPT, Gemini and Perplexity answer 5 of your buyer prompts
- 60-minute video call with Vikas
- Call recording
- Written summary within 2 business days: your top 5 priorities and next steps
Doesn't include ongoing reviews or hands-on work.
Option 2
Monthly Advisory
For in-house teams that do the work and want a senior consultant setting the direction every month.
$500/ month
- Month 1 kickoff review: backlinks, rankings and AI citations against your top 3 competitors
- Monthly priorities doc: the pages to work on, link targets and anchors for the month
- 2 strategy calls a month, 45 minutes each
- Review of up to 10 link targets or sites and up to 4 content briefs a month
- Slack access, with replies within 1 business day
- Month-to-month, cancel any time
Your team does the hands-on work.
Option 3
Done for You
For teams that want the SEO work done, with the same senior strategy behind it.
$4,000/ month
- 5 editorial dofollow links on DR 50+ publications
- 4 content pieces a month, new or refreshed (comparisons, alternatives, listicles)
- Technical SEO: Core Web Vitals, crawlability, indexation and schema
- Internal linking across new and existing pages
- 90-day sprints, billed monthly
How It Works
From first call to a plan your team can run
- 1
Review
Rankings, technical health, backlinks and AI citations, benchmarked against your top 3 competitors.
- 2
Priorities
The fixes, pages and links in priority order, starting with the revenue pages closest to a demo request, with an owner for each.
- 3
Strategy call
We go through the priorities together and agree what happens first, whether your team runs it or mine does.
- 4
Execution and review
Your team does the work and I review the briefs, pages and link targets every month, or my team runs it on the SEO plan.
Consultant, Agency or In-House
SaaS SEO consultant vs agency vs in-house in 2026
The right model depends on who already does the work. If you have writers and a developer but no senior strategist, a consultant fills the gap without a full-time hire. If nobody does SEO today, done-for-you execution is faster.
| Consultant (me) | Typical agency | In-house hire | |
|---|---|---|---|
| Who decides the strategy | Me, directly | An account manager relaying a strategist | Your hire, once you find one |
| Who does the work | Your team (advisory) or mine (done for you) | The agency's team | Your team |
| AI search | Rankings plus citations in ChatGPT, Gemini, Google AI Mode, Perplexity and Google AI Overviews | Often Google rankings only | Depends on the hire |
| Typical cost | Call $300, advisory $500/mo, or done for you from $4,000/mo | A monthly retainer, often with a 6 to 12 month minimum | A senior SEO salary plus tools |
| Commitment | One-off call or month-to-month | Often 6 to 12 month contracts | A full-time salary |
About Me
Why SaaS teams hire me for SEO
I founded SAASY LINKS to work only with B2B SaaS. Most SaaS SEO problems I see aren't a lack of content. They're the wrong pages getting the effort: blog posts ranking while the pricing, integrations and alternatives pages sit on page three. My job as a consultant is to point the work at the pages closest to revenue.
At HeyReach that meant moving comparison and alternatives pages from outside the top 20 into the top 5 for 19 keywords in 12 months. Every review I do also checks whether ChatGPT, Gemini, Google AI Mode, Perplexity and Google AI Overviews name your brand, because the same pages and links now decide both.
“Working with Vikas proved to be quite a positive experience. He doesn't take on things he can't deliver. Always ready to discuss options most suitable for the client. Only relevant articles with naturally placed links.”
Aleksandr Botvynko, Outreach Specialist at SendPulse
Frequently Asked Questions
Questions SaaS teams ask before hiring me
What does a SaaS SEO consultant do?
A SaaS SEO consultant reviews your rankings, technical health and backlinks, then decides which pages to fix and build first. The good ones point the work at revenue pages such as pricing, integrations and alternatives, because those sit closest to a demo request.
Should I hire a SaaS SEO consultant or an agency?
Hire a consultant if you have people to do the work but no senior SEO deciding what it should be. Hire done-for-you execution if nobody on your team does SEO. I offer both, so you can start with a one-off strategy call and decide afterwards.
How much does a SaaS SEO consultant cost?
A one-off strategy call is $300, and Monthly Advisory is $500 a month, month-to-month. If you'd rather my team executes, the SEO plan is $4,000 a month and the AI SEO plan is $7,500 a month.
What do I get from the strategy call and monthly advisory?
The one-off strategy call ($300) starts with a questionnaire and a review of your backlink profile, top pages, top 3 competitors and 5 buyer prompts in ChatGPT, Gemini and Perplexity, then a 60-minute call with a recording and a written summary of your top 5 priorities within 2 business days. Monthly Advisory ($500 a month) adds a kickoff review, a monthly priorities doc, 2 calls a month of 45 minutes each, reviews of up to 10 link targets and 4 content briefs a month, and Slack replies within 1 business day.
Do you cover AI search as well as Google?
Yes. Every review checks whether ChatGPT, Gemini, Google AI Mode, Perplexity and Google AI Overviews name your brand for your buyers' prompts, alongside your Google rankings.
Who will I work with?
Me. I set the priorities, review the work and run the calls myself. On the done-for-you plan my team does the hands-on work, and you still talk to me.
Book a call and I'll show you where the traffic is
Before the call I look at your rankings, your revenue pages and your top 3 competitors. On the call I show you the gaps and tell you which option fits, including if you don't need a consultant at all.