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The complete SaaS link building guide

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Win visibility on Reddit & in LLMs

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Our Plans

SEORank on Google$4,000/moView plan →AI VisibilityGEO, AEO and LLM SEO$4,000/moView plan →AI SEOSEO and AI Visibility combined$7,500/moSave $500/moView plan →

Link Building

SaaS Link Building

Dofollow links from real publications

B2B Link Building

Links aimed at B2B revenue pages

Editorial Link Building

In-content links placed by real editors

Link Insertions

Links added to pages that already rank

Niche Edits

Links in articles Google already indexed

Listicle Link Building

Get placed in ranked “Best X” lists

SEO · Rank on Google

SaaS SEO

Full-funnel SEO for SaaS companies

B2B SEO

SEO strategy built for B2B growth

SEO for Startups

Fixed-scope SEO for early-stage SaaS

Content Marketing

Bottom-funnel content that converts

AI Visibility · Get Cited

GEO

Generative engine optimization for ChatGPT, Gemini and Perplexity

AEO

Answer engine optimization: AI answers, snippets and People Also Ask

LLM SEO

Get named inside ChatGPT, Gemini and Perplexity answers

Brand Mentions

Mentions on publications AI engines read

Reddit Marketing

Threads ChatGPT and Gemini cite

Link Building Packages · see pricing →Book a call →

Senior consulting with Vikas

SaaS SEO

Senior SEO strategy, with or without execution

AI SEO

Google rankings and AI citations, one advisor

AEO & GEO

Get cited in ChatGPT, Gemini and AI Overviews

Link Building

Backlink strategy and editorial placements

Advisory or done for youBook a call →

Organic traffic growth

HeyReach organic traffic chart12 mo
HeyReach
285%
LinkedIn Automation6.8K → 26.3K
Encharge organic traffic chart37 mo
Encharge
2,686%
Marketing Automation0.7K → 19.5K
Uniqode organic traffic chart11 mo
Uniqode
283%
QR Code Management30K → 115K
Modash organic traffic chart51 mo
Modash
720%
Influencer Marketing25K → 205K
See all case studies →5.0 on Clutch
White Label Link Building
BacklinkOSPlatform

The operating system for collaborative link building

Free SEO Tools

Free DR Checker

Check domain rating for any website instantly

Free Broken Link Checker

Find broken backlinks on any page or domain

Free Listicle Finder

Find listicles where your brand should be listed

Reddit Timing Checker

Best time to post on Reddit, in your time zone

Book a Call
Book a Call

Work directly with Vikas Kalwani

Link Building Consultant for B2B SaaS

I'm Vikas. I've built 10,000+ editorial links for B2B SaaS companies including HeyReach, Modash and Encharge. Book a one-off strategy call, keep me on as a monthly advisor to the person doing your outreach, or have my team place the links.

Book a Call With VikasSee the 3 ways to work together ↓
Vikas Kalwani, link building consultant and founder of SAASY LINKS

Vikas Kalwani

Founder, SAASY LINKS · 10,000+ links built · 3,500+ editorial partners

B2B SaaS clients across 40+ verticals

HeyReach logoHeyReach
Elementor logoElementor
Peec AI logoPeec AI
SendPulse logoSendPulse
Donorbox logoDonorbox
Hunter logoHunter
Encharge logoEncharge
Modash logoModash
Mostly AI logoMostly AI
Demoboost logoDemoboost
Together logoTogether
Uniqode logoUniqode
Koinx logoKoinx
CloudTalk logoCloudTalk
Usersnap logoUsersnap
Social Status logoSocial Status
Inventive logoInventive
Synup logoSynup

What the links did for three SaaS clients

HeyReach · LinkedIn Automation

6.8K → 26.3K

monthly organic sessions

DR 39 → 66 with 60 links over 12 months

Read the case study →

Modash · Influencer Marketing

25K → 205K

monthly organic sessions

DR 56 → 74 with 180 links over 51 months

Read the case study →

Encharge · Marketing Automation

0.7K → 19.5K

monthly organic sessions

DR 12 → 68 with 215 links over 37 months

Read the case study →

“Vikas has a great network for link building in SaaS, delivering a consistent stream of opportunities through well-maintained relationships. He's organized, responsive, and a pleasure to work with.”
Ryan Prior, Head of Marketing at Modash

Who hires a link building consultant, and who shouldn't

A good fit if

  • You have someone doing outreach in-house, but nobody senior deciding which pages need links and with which anchors.
  • You're building links every month and the pages you care about aren't moving.
  • You want a plan and a second opinion before you hire a link building agency or a full-time link builder.
  • You sell B2B SaaS and your pricing, integration and alternatives pages need authority.

Not a fit if

  • Ecommerce, local businesses or consumer apps. I work only with B2B SaaS.
  • Anyone who wants links from PBNs, guest post farms or link directories.
  • Teams shopping for the lowest per-link price. That's a marketplace, not a consultant.

Start with the plan. Decide who executes after.

Every option lists exactly what you get. Monthly advisory can also be added to any done-for-you plan.

Option 1

One-Off Strategy Call

For a senior second opinion on one decision, or a first look before you commit to more.

$300one-off

  • Pre-call questionnaire: your goals, competitors and questions
  • Review before the call: your backlink profile, top pages and top 3 competitors, plus how ChatGPT, Gemini and Perplexity answer 5 of your buyer prompts
  • 60-minute video call with Vikas
  • Call recording
  • Written summary within 2 business days: your top 5 priorities and next steps

Doesn't include ongoing reviews or hands-on work.

Option 2

Monthly Advisory

For in-house teams that do the work and want a senior consultant setting the direction every month.

$500/ month

  • Month 1 kickoff review: backlinks, rankings and AI citations against your top 3 competitors
  • Monthly priorities doc: the pages to work on, link targets and anchors for the month
  • 2 strategy calls a month, 45 minutes each
  • Review of up to 10 link targets or sites and up to 4 content briefs a month
  • Slack access, with replies within 1 business day
  • Month-to-month, cancel any time

Your team does the hands-on work.

Option 3

Done for You

For teams that want the links placed, with the same senior strategy behind them.

$1,250/ month and up

  • Backlink gap analysis, anchor and target-page strategy
  • My team places 5 to 15 editorial links a month on DR 50 to 70+ sites
  • Every link reported with domain, DR, target page, anchor and live URL
  • 1-year link insurance: removed links replaced free
  • Month-to-month
See all 4 link building plans →
Book a Call With Vikas

From backlink gap audit to live links

  1. 1

    Backlink gap audit

    Your profile against your top 3 competitors: the domains linking to them and not you, your under-linked pages and the anchor patterns behind their rankings.

  2. 2

    Target-page and anchor plan

    Which pages get links first, starting with the revenue pages closest to a demo request, and an anchor mix that never piles exact-match anchors onto one URL.

  3. 3

    Walkthrough call

    We go through the plan together and agree what happens first, whether your team runs it or mine does.

  4. 4

    Execution and review

    Your team builds the links and I review targets, sites and anchors every month, or my team places them and you see every link with its domain, DR, page and anchor.

Link building consultant vs agency vs in-house in 2026

An in-house link builder costs $130K to $210K a year once you count salary and tools, and agencies $45K to $96K (our cost breakdown). A consultant gives you the senior judgement at a fraction of either.

Consultant (me)Typical agencyIn-house hire
Who decides the strategyMe, directlyAn account manager relaying a strategistYour hire, once trained
Editorial relationships3,500+ editorial partners from day oneVaries; some sell from a site listBuilt from cold outreach over months
Anchor and target pagesPlanned from your profile and competitorsOften templatedTrial and error
Typical costCall $300, advisory $500/mo, or done for you from $1,250/mo$45K to $96K a year$130K to $210K a year
CommitmentOne-off call or month-to-monthOften 6 to 12 month contractsA full-time salary
Vikas Kalwani

Why SaaS teams hire me for link building

I founded SAASY LINKS to do link building only for B2B SaaS. Over 10,000 editorial links later, I know which publications move Google rankings for software companies, which anchor patterns work on pricing and comparison pages, and where competitors get links you haven't thought to pursue. I keep 3,500+ editorial partners because most good placements come from relationships, not cold pitches.

The same links now decide AI visibility. HeyReach has 34 ChatGPT, 58 Perplexity and 12 Gemini citations (Searchable, July 2026) alongside its DR 39 to 66 climb, which is why every review I do checks ChatGPT, Gemini, Google AI Mode, Perplexity and Google AI Overviews as well as Google.

“After working with Vikas for several months now, I can highly recommend his services. He finds great opportunities and consistently delivers. He took the time to understand our niche and built a great strategy.”

Tim Hill, Co-Founder/CEO of Social Status

Book a Call With VikasLinkedInAll case studies

Questions SaaS teams ask before hiring me

What does a link building consultant do?

A link building consultant audits your backlink profile against your competitors, decides which pages need links and with which anchors, and either guides your team's outreach or places the links. The difference from an agency is that one senior person owns the decisions.

Should I hire a link building consultant or an agency?

Hire a consultant if you already have someone doing outreach and need senior direction, or if you want a plan before choosing who executes. Hire done-for-you execution if nobody on your team does outreach. I offer both, so you can start with a one-off strategy call and decide afterwards.

How much does a link building consultant cost?

A one-off strategy call is $300, and Monthly Advisory is $500 a month, month-to-month. Done-for-you plans run from $1,250 a month for 5 editorial links on DR 50+ sites, month-to-month with 1-year link insurance. For comparison, an in-house link builder costs $130K to $210K a year.

What do I get from the strategy call and monthly advisory?

The one-off strategy call ($300) starts with a questionnaire and a review of your backlink profile, top pages, top 3 competitors and 5 buyer prompts in ChatGPT, Gemini and Perplexity, then a 60-minute call with a recording and a written summary of your top 5 priorities within 2 business days. Monthly Advisory ($500 a month) adds a kickoff review, a monthly priorities doc, 2 calls a month of 45 minutes each, reviews of up to 10 link targets and 4 content briefs a month, and Slack replies within 1 business day.

What kinds of links do you build on the done-for-you plans?

Editorial dofollow links inside real articles on DR 50+ SaaS, tech and B2B publications with real organic traffic. No guest post farms, link directories or PBNs, and any link removed within 12 months is replaced free.

Who will I work with?

Me. I set the strategy, approve the targets and run the monthly reviews myself. On done-for-you plans my team handles outreach and placement, and you still talk to me.

Book a call and I'll show you the gap

Before the call I pull your backlink profile against your top 3 competitors. On the call I show you the gap domains and under-linked pages, and tell you which option fits, including if you don't need a consultant at all.

Book a Call With Vikas

Ready to rank on Google and get cited by ChatGPT?

Book a free strategy call. We'll show you which pages to build authority for first, and what it takes to get your SaaS named in AI answers.

Book a CallClutch5.0 from 6 verified reviews
HeyReach logoHeyReach
Elementor logoElementor
Peec AI logoPeec AI
SendPulse logoSendPulse
Donorbox logoDonorbox
Hunter logoHunter
Encharge logoEncharge
Modash logoModash
Mostly AI logoMostly AI
SAASYLINKS

Get your SaaS ranked on Google and cited by AI search engines. Editorial link building, plus SEO, AI Visibility and AI SEO plans. Senior-led. SaaS only.

The 90-day playbook we run for clients

Revenue-keyword maps, BOFU page blueprints, the link building system, AEO/GEO strategy and a 90-day checklist. Free.

Join 500+SaaS founders & marketers.

SEO→Rank on Google$4,000/moAI Visibility→GEO, AEO and LLM SEO$4,000/moAI SEO→SEO and AI Visibility combined$7,500/moSave $500/mo

Services

Link Building

  • SaaS Link Building
  • Link Building Packages
  • Listicle Link Building
  • Editorial Link Building
  • Niche Edits
  • Link Insertions
  • Outreach Link Building
  • Monthly Link Building
  • B2B Link Building
  • Organic Link Building

SEO · Rank on Google

  • SaaS SEO
  • B2B SEO
  • SEO for Startups
  • Content Marketing

For Agencies

  • White Label Link Building
  • Link Building Reseller

AI Visibility · Get Cited

  • GEO
  • AEO
  • LLM SEO
  • Brand Mentions
  • Reddit Marketing

Consulting

  • SaaS SEO
  • AI SEO
  • AEO & GEO
  • Link Building

Resources & Company

Guides

  • AI SEO
  • Link Building
  • SaaS SEO
  • Content Marketing
  • Brand Mentions
  • Reddit Marketing
  • White Label SEO

Learn

  • Blog
  • Free SEO & AI Playbook
  • Search Signal Newsletter

Free Tools

  • BacklinkOS
  • Free DR Checker
  • Free Broken Link Checker
  • Free Listicle Finder
  • Reddit Timing Checker

Company

  • About
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